MiniCooper is hot

The price of BMW's MiniCooper is around R$90,000 (US$50,670). However, the high price hasn't slowed the sales success of this car in its first year in Brazil. Between April and December of 2009, 1023 units were sold, which is double what the German car maker expected. BMW continues to be optimistic for 2010. 137 MiniCoopers were sold in January and February, 25% more than initial expectations.

*Article from Exame magazine, April 7th, 2010 print edition